top of page

Sarah Endline is the Founder of Sazzy and an Executive Fellow & Entrepreneur in Residence (EIR) at the Harvard Innovation Lab & Harvard Business School. Sarah is a serial founder especially focused on consumer innovation, impact, digital art & collectibles.  Sarah was launching products at Yahoo! during Web 1 in Silicon Valley & uses the past to predict the future.


Sarah is now incubating Sazzy out of her post at Harvard.  Sazzy is the Etsy of digital collectibles – a shopping emporium going after the $200 billion dollar plus self-expression market for women.  Sarah’s contrarian approach is to create the next wave of digital collectible adoption by building a shopping and collecting experience for women with NO trading in the design. 


Sarah last built and sold sweetriot in NYC - a Certified B Corps, Fair Trade, Organic, & Inc. 500/5000 company. Sarah’s creations have been covered by The Wall Street Journal, NY Times, Forbes, & Fortune. sweetriot was a Whole Foods partner for over 10 years.


Sarah is an entrepreneurship speaker for US Embassies worldwide and a scholarship funded Harvard MBA, Michigan BBA, public school graduate from a small farm town in Michigan. 


Sarah builds sweet movements to fix the world and this is the next one! 

bottom of page